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Cooking with Ji: Truffle Lasanga

Cooking With Ji is an online western restaurant in Bangkok.

The client requested for a creative promotional video for its new menu "Truffle Lasagna" to increase sales and engagement with their customers on Instagram.

 

Solution

A b-roll style promotional video was added to Cooking With Ji's Instagram page as it was rare for restaurants to produce this video style.

 

Results

Cooking With Ji received enormous feedback in a month:

  • Sales increased by 67%

  • Post reach (organic) increased by 472%

  • Likes increased by 73%

  • Views increased by 77%

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